Dashcipe
Back to recipes
Previous dashboardNext dashboard
App OperationsBeginnerFree during launchInstant downloadStarter KitNext.js Source3 screens includedStates includedPreview SVGsSchemaLicenseDashcipe Quality StandardFigma import kitDark mode included

AdMob Revenue Dashboard

A monetization dashboard for ad revenue, eCPM, impressions, and CTR by app.

30 minNext.js / Tailwind / Chart.jsApp monetization owner

Recipe Workspace

Preview the layout, understand the KPIs, copy the starter

Review the dashboard at a practical desktop ratio first, then use the KPI rationale, code starter, and AI IDE prompt below.

Live Recipe Preview

AdMob Revenue Dashboard

A monetization dashboard for ad revenue, eCPM, impressions, and CTR by app.

Starter Kit availableOpen live view

Live Recipe

AdMob Revenue Dashboard

A monetization dashboard for ad revenue, eCPM, impressions, and CTR by app.

Overview · Starter Kit available
Analytics suitebalancedtopbarstat cardsbar chartdonut split

Revenue

18,420+8.2%

eCPM

34.8%+2.1%p

Impressions

$84.2K+12.4%

CTR

ReadyTracked

Revenue trend

Chart.js

Composition

Recharts

Watch List

RevenueWatch
eCPMWatch
ImpressionsWatch

Detail Table

Revenue

Sample data

18,420

상태

eCPM

Sample data

34.8%

상태

Impressions

Sample data

$84.2K

상태

Top

Four KPI cards

Middle

Primary trend and segment view

Bottom

Priority table and alerts

KPI Ingredients

Revenue

Revenue belongs in the primary row when an owner can act on it this week.

Alternative KPI: Revenue segment

eCPM

eCPM belongs in the primary row when an owner can act on it this week.

Alternative KPI: eCPM segment

Impressions

Impressions belongs in the primary row when an owner can act on it this week.

Alternative KPI: Impressions segment

CTR

CTR belongs in the primary row when an owner can act on it this week.

Alternative KPI: CTR segment

Code Starter

Copy component starter

const metrics = [
  { label: "Revenue", value: "18,420", change: "+8.2%" },
  { label: "eCPM", value: "34.8%", change: "+2.1%p" },
  { label: "Impressions", value: "$84.2K", change: "+12.4%" }
];

export function AdmobRevenueDashboardPreviewCards() {
  return <section className="grid gap-3 md:grid-cols-3">{metrics.map((metric) => <article key={metric.label} className="rounded-xl border border-zinc-200 bg-white p-4"><p className="text-xs font-bold text-zinc-500">{metric.label}</p><strong className="mt-1 block text-2xl font-black">{metric.value}</strong><span className="text-xs font-black text-emerald-600">{metric.change}</span></article>)}</section>;
}

AI IDE Prompt

Paste into your AI IDE

Create a AdMob Revenue Dashboard. Put KPI cards for Revenue, eCPM, Impressions, CTR, trend and segment charts, a priority table, and empty/loading/error states.

Bundle Preview

3 screens included

Preview the overview, detail, and settings screens as SVG before downloading the ZIP source.

Decision System

Why this dashboard should exist before it is designed

AdSense-quality pages need original explanation, not only screenshots. This section documents the decision, data model, failure patterns, and implementation alternatives.

Operating decision

AdMob Revenue Dashboard answers this operating question: Is a revenue drop caused by traffic, pricing, or placement?. The primary row is not a vanity summary; it decides what an owner should do this week.

The recipe is designed for App monetization owner, Early product builders who need to choose data definitions, chart priority, and bottom-row actions quickly.

Data sources and event definitions

  • AdMob report API, mediation report, app event logs

Before implementation, define event names, owner, refresh cadence, and missing-data behavior for each source.

Required KPIs and removal rules

Revenue

Revenue belongs in the primary row when an owner can act on it this week.

Alternative or removal signal: Revenue segment

eCPM

eCPM belongs in the primary row when an owner can act on it this week.

Alternative or removal signal: eCPM segment

Impressions

Impressions belongs in the primary row when an owner can act on it this week.

Alternative or removal signal: Impressions segment

CTR

CTR belongs in the primary row when an owner can act on it this week.

Alternative or removal signal: CTR segment

Common failure patterns

Treat isolated movement in Revenue as a signal to inspect data definitions or operating bottlenecks.

Treat isolated movement in eCPM as a signal to inspect data definitions or operating bottlenecks.

Treat isolated movement in Impressions as a signal to inspect data definitions or operating bottlenecks.

Treat isolated movement in CTR as a signal to inspect data definitions or operating bottlenecks.

Alternative layout

For an MVP, keep Four KPI cards. As data matures, expand Primary trend and segment view into segment comparison or cohort analysis.

Implementation Blueprint

KPI audit protocol before implementation

Use this table before designing the UI. Without a formula, review cadence, and action trigger, a dashboard can look polished but still fail to support an operating meeting.

Revenue

Revenue = source event aggregate / comparison baseline. Start segmentation by Revenue segment.

Daily morning

If Revenue moves more than 10% week over week, inspect the causal segment and action table together.

eCPM

eCPM = source event aggregate / comparison baseline. Start segmentation by eCPM segment.

Weekly review

If eCPM moves more than 10% week over week, inspect the causal segment and action table together.

Impressions

Impressions = source event aggregate / comparison baseline. Start segmentation by Impressions segment.

After campaign end

If Impressions moves more than 10% week over week, inspect the causal segment and action table together.

CTR

CTR = source event aggregate / comparison baseline. Start segmentation by CTR segment.

Monthly report

If CTR moves more than 10% week over week, inspect the causal segment and action table together.

Event and table starter

When starting from an AI IDE, lock event and table names first. It makes generated components and queries much more consistent.

admob_revenue.viewed

Source event for Revenue. Keep owner, occurred_at, segment_key, value, and source_system as baseline fields.

admob_revenue.converted

Source event for eCPM. Keep owner, occurred_at, segment_key, value, and source_system as baseline fields.

admob_revenue.risk_flagged

Source event for Impressions. Keep owner, occurred_at, segment_key, value, and source_system as baseline fields.

admob_revenue.resolved

Source event for CTR. Keep owner, occurred_at, segment_key, value, and source_system as baseline fields.

Weekly review sequence

  1. 1Separate whether the Revenue movement is a real operating issue or short-term noise.
  2. 2Read it with eCPM to narrow the cause to acquisition, conversion, quality, or throughput.
  3. 3Use the bottom table to choose one owner, one segment, and one action for this week.
  4. 4At the next review, adjust the layout based on recovery after the action, not on the same chart alone.

Frequently asked questions

Which KPIs should AdMob Revenue Dashboard prioritize?

AdMob Revenue Dashboard should prioritize Revenue, eCPM, Impressions, CTR. Keep Revenue in the primary row only when an owner can act on it this week.

What data sources are required?

AdMob report API, mediation report, app event logs are the baseline sources. Define event names, refresh cadence, owner, and missing-data behavior before implementation.

Can this layout be used for an MVP?

For an MVP, start with Four KPI cards and Primary trend and segment view. Add bottom tables and alerts when operating actions become clear.

Which metrics should be removed?

Remove metrics that cannot trigger an action within one weekly review cycle, have unstable definitions, or behave like vanity metrics without adjacent context.

How should the AI IDE prompt be used?

Use the prompt as a starting point, then add real field names, table names, state UI requirements, and accessibility requirements for your project.

Market Pattern

Marketplace-proven dashboard pattern, rewritten for Dashcipe

This section documents the public preview pattern behind the layout and how Dashcipe changes it into original KPI guidance.

bootstrap-analytics / light
stat cardsbar chartdonut splitwatch list

Observed pattern

Bootstrap-style analytics templates rely on crisp cards, bar/donut charts, and watch lists for quick comprehension.

Dashcipe adaptation

Dashcipe connects that approach to KPI rationale, chart engine badges, and operating alerts.

Originality guard

Component density and information flow are referenced, not original thumbnails or style tokens.

Free Resources

What you can use for free

Use the KPI logic, layout, code starter, prompt, Figma SVG, schema, and tokens directly.

downloadZIPdesignFigma SVGdataSchemadesignTokensDashcipe Quality StandardResponsive QASchemaFigma SVGLicenseChangelog

Starter Kit Files

What's inside this bundle

  • overview.html
  • detail.html
  • settings.html
  • src/page.tsx
  • src/components
  • src/data/sample-data.ts
  • data/schema.json
  • tokens.json

Compatibility

Built for fast implementation

  • Next.js App Router
  • Tailwind CSS
  • Static HTML preview
  • Figma SVG import

Implementation time: 35 min

Quality Checklist

Market-ready signals

  • 3 production-style screens
  • Reusable TSX components
  • Empty/loading/error states
  • Light/dark tokens
  • Schema-backed sample data

Use this recipe when

  • The vertical metrics are already roughly known
  • You need to prioritize charts and tables quickly

Skip this recipe when

  • No events or data definitions exist yet
  • You only need a marketing landing page

Expert Notes

How a real operator should read these KPIs

These notes turn each metric into an operating decision, data source, and removal rule.

App monetization owner

Why it matters
Revenue is not a vanity number; it decides the next operating action.
Failure signal
Treat isolated movement in Revenue as a signal to inspect data definitions or operating bottlenecks.
Data source
AdMob report API, mediation report, app event logs
When to remove
Remove it from the primary row if no owner can act within one weekly review cycle.

App monetization owner

Why it matters
eCPM is not a vanity number; it decides the next operating action.
Failure signal
Treat isolated movement in eCPM as a signal to inspect data definitions or operating bottlenecks.
Data source
AdMob report API, mediation report, app event logs
When to remove
Remove it from the primary row if no owner can act within one weekly review cycle.

App monetization owner

Why it matters
Impressions is not a vanity number; it decides the next operating action.
Failure signal
Treat isolated movement in Impressions as a signal to inspect data definitions or operating bottlenecks.
Data source
AdMob report API, mediation report, app event logs
When to remove
Remove it from the primary row if no owner can act within one weekly review cycle.

App monetization owner

Why it matters
CTR is not a vanity number; it decides the next operating action.
Failure signal
Treat isolated movement in CTR as a signal to inspect data definitions or operating bottlenecks.
Data source
AdMob report API, mediation report, app event logs
When to remove
Remove it from the primary row if no owner can act within one weekly review cycle.

Recipe Flow

Move through recipes without returning to the list

All recipes
Previous recipeDonation Nonprofit DashboardA nonprofit dashboard for donations, recurring donors, campaigns, and churn risk.Next recipeGA4 App Analytics DashboardAn app analytics starter kit for acquisition, events, retention, and conversion.

Related Recipes

Similar dashboard recipes

Recipes from the same category or stack.

enterprise-suite
Free resourceIntermediate

GA4 App Analytics Dashboard

Where do users come from, convert, or drop off?

Free downloadQuality checkedStarter KitNext.js3 screensSchemaFigma SVGNext.jsTailwindRecharts
Market patternenterprise-suite
Layout: splitSurface: hybridKPI rowtrend chart
4 KPIsDetails
ops-workbench
Free resourceBeginner

Play Console Operations Dashboard

Where does store quality change appear first?

RequestableHTMLTailwindChart.js
Market patternops-workbench
Layout: sidebarSurface: darkstatus wallmap/list panel
4 KPIsDetails
finance-terminal-plus
Free resourceIntermediate

SaaS Subscription Dashboard

Is growth driven by new revenue, lower churn, or better pricing?

Free downloadQuality checkedStarter KitNext.js3 screensSchemaFigma SVGNext.jsTailwindRecharts
Market patternfinance-terminal-plus
Layout: sidebarSurface: darkasset cardsallocation chart
4 KPIsDetails